Post by account_disabled on Feb 23, 2024 22:37:30 GMT -6
The the system makes it easier to plan, purchase and activate digital campaigns. Thanks to the exceptional comfort of using the system and navigation that improves human-computer cooperation, Adform FLOWprovides support for the so-called augmented intelligence. allowing for even better business results. At the same time, the programmatic purchasing model provides interesting analytical tools - mainly due to the ease of using external and own data as well as wide retargeting possibilities. This is especially important for digital marketers, who have long struggled with the apparent lack of effectiveness of many different martech and adtech solutions.
In the current post-COVID reality, efficiency is becoming an increasingly important element. Some companies use closed solutions so-called walled gardens , while others - with varying degrees of success - have attempted to combine the best niche technologies. Adform FLOW provides a wealth of complex functionalities in a single tool with the scale, ease of use and performance of the Turkey Mobile Number List largest walled garden platforms. Programmatic campaigns So how should we approach the issue of programmatic buying now and to when planning programmatic campaigns? Below you will find some good practices that will certainly help you plan an effective RTB campaign. Finding the right FLOW, or how to define the goal of a programmatic campaign.
Before we start implementing any campaign, it is crucial to plan it properly. This involves defining the target group, defining the advertising space e.g. contextually and developing a creation. However, first of all, it is worth setting a measurable goal of our communication at this stage - the so-called KPI key performance indicator . It will allow us not only to evaluate the result of the campaign at the end, but also to determine what steps we need to take before the broadcast begins and to optimize it during the campaign. Adform FLOW – main view Online campaigns, regardless of the purchasing model, most often have one of two types.
In the current post-COVID reality, efficiency is becoming an increasingly important element. Some companies use closed solutions so-called walled gardens , while others - with varying degrees of success - have attempted to combine the best niche technologies. Adform FLOW provides a wealth of complex functionalities in a single tool with the scale, ease of use and performance of the Turkey Mobile Number List largest walled garden platforms. Programmatic campaigns So how should we approach the issue of programmatic buying now and to when planning programmatic campaigns? Below you will find some good practices that will certainly help you plan an effective RTB campaign. Finding the right FLOW, or how to define the goal of a programmatic campaign.
Before we start implementing any campaign, it is crucial to plan it properly. This involves defining the target group, defining the advertising space e.g. contextually and developing a creation. However, first of all, it is worth setting a measurable goal of our communication at this stage - the so-called KPI key performance indicator . It will allow us not only to evaluate the result of the campaign at the end, but also to determine what steps we need to take before the broadcast begins and to optimize it during the campaign. Adform FLOW – main view Online campaigns, regardless of the purchasing model, most often have one of two types.